6 Must Have’s When Choosing a Permanent Jewelry Welder

Andy Jensen
Director

Picking the right welder for your permanent jewelry business can seem a little confusing. And it’s not just the welder that will be at the heart of your permanent jewelry business, it’s the manufacturer, too. You’re choosing a business partner as much as a welder. 

Here are six must-have's you should include in your purchasing decision: 

Every PJ artist is unique. Your budget, your skill level, and your business acumen all play a part in your decision. It’s not a one-size-fits-all world out there, so don’t partner with a company that offers just one welder. If you’re new to permanent jewelry, a welder with advanced digital energy control may make zapping easier for you. So, take a closer look at the Orion PJ. If budget is foremost on your mind, a low-cost welder may make more sense, like the Zapp. If you’re business savvy and ready to take on the world, perhaps you’re more interested in a welder with an impeccable track record, like the Orion mPulse. 

Murphy’s Law is unavoidable, and stuff happens in the most inopportune times. You can’t control that. But you can choose a permanent jewelry welder manufacturer that offers a lifeline when you need it. Will they respond to a text on weekends when you run into problems at a pop-up? Will they overnight a replacement part so you can make it to a key appointment? Are their 5-star reviews focused on service as much as product? Choose a partner that’s ready to help when stuff happens. 

The Permanent Jewelry Expo (PJX) is the only meeting of its kind with a mission to promote permanent jewelry and raise the tide for everyone. Who’s organizing, financing, and promoting PJX? Also organized by Sunstone is MicroWeld, a more intimate, hands-on meeting and the only jewelry welding conference in the world. Sunstone also created a 17-step permanent jewelry training video series that’s free to everyone. Can you think of any other company so dedicated to building the permanent jewelry industry? 

Silly question: Do you choose a welder with little to no performance record or a welder that’s been around for almost a decade?  

Another silly question: Do you choose to work with a manufacturer with very little welding experience or one with 15 years of welding knowledge and expertise?  

The answer is obvious.

For fifteen years Sunstone has been manufacturing welders that deliver a tiny weld in just the right place. From their in-house engineering team to their sales team and to their customer service team, you won’t find a more knowledgeable and innovative company. 

Zapping two ends of an open link together requires intense heat and molten metal. Yes, all that happens in an instance, and the risk of injury to you or your customer is quite low. But it does happen. It only takes a quick search to find video of permanent jewelry welders throwing huge amounts of energy unexpectedly. That’s bad for business! That’s bad for the reputation of the permanent jewelry industry. You can avoid the same mistake by choosing a welder that’s been certified safe and has a reputation for quality. 

Why do the most respected jewelry suppliers in the world carry Sunstone welders? Suppliers take great care in choosing what products they offer to their customers. Product quality, expertise, knowledge, track record, and service are key in building and maintaining relationships of trust. Your permanent jewelry business will do well when you seek out a company that is interested in your success more than their success. 

Picking the right partner is key to a successful permanent jewelry business. When you take careful note of these six must-have's you’ll start your business on the right foot.